Habit Burger & Grill is planning a second Jacksonville location.

The burger chain, famous for its char burgers, has announced the opening of a second Jacksonville burger restaurant on its website with a bold “Coming Soon!”.  The restaurant will be located at 9171 Baymeadows Road. An opening date has not yet been announced.

Habit Burger & Grill was founded in 1969, in Santa Barbara County, California, as a family-owned business under the original name, The Hamburger Habit. IN 2020, Yum Brands (which also owns Taco Bell, Pizza Hut, and KFC) purchased Habit Burger for $375 million, though the company continues to operate as an independent entity.

The burger chain has a devout following for its charburgers — 100% fresh ground beef  patties that are char grilled over an open flame to order. The restaurant also offers far more than burgers and fries — customers can order ahi tuna filet and sirloin steak sandwiches, grilled cheese, veggie burgers, grilled chicken, and more. Lighter fare includes a Santa Barbara Cobb salad, a mango miso crunch salad, a harvest chopped salad, and more.

Habit Burger & Grill currently operates more than 300 locations in the U.S. and internationally, with 13 Florida restaurants. When it opens, the new Jacksonville location will be its 14th in the state.

Habit Burger & Grill Opening Additional Jacksonville Spot
Photo: Official